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Faculty Details

Name: Mr. Jawajala Rajesh
Designation : Assistant Professor (Marketing & Strategy)
Phone : 91-20-22934314/17/18/19
Fax : 91-20-22934316
Email :

B. Sc.(Chem) , MBA (Mkt.), MA (Eco.), PGDM. (International Business) ,PhD-Mktg (Pursuing)

Area of Interest:

 Marketing Strategy; Branding, IMC; Retailing; Innovation & Entrepreneurship

Teaching Experience 9 years
Industry Experience 11.5 years
Total Work Experience: 20.5 years

Education :

  • BSc (Chem.) - Pune University (Nowrosjee Wadia College; Department of Chemistry)
  • M.B.A. (Mktg) –PUMBA, (Pune University’s Department of Management Studies)
  • M.A. (Economics) - Pune University (Nowrosjee Wadia College; Department of Economics)
  • PGDM (International Business) – Institute for Management Development & Research (IMDR)
  • PhD-Mktg (Pursuing) – PUMBA (Pune University’s, Department of Management Studies) 

Additional Qualifications -:

  •  CBSE NET June ‘15 & Maharashtra Govt. SET Exam Aug’15

  • Certified Practitioner Neuro Linguistic Programming – Jointly certified by Richard Bandler (Co-Founder NLP) & the American Society of NLP.

  • Institute of Clinical Hypnosis & Related Cognitive Behaviourial Sciences (Level 1 & Level 2 Certification)

  • Certification – Advanced Excel Course

  • Certificate Program (03 Months) in Digital Marketing from the School of Digital Marketing


Work Experience :

20.5 Years [Corporate (11.5 Years) & Academics 09 years]

  • Corporate -: Ranbaxy Pharmaceutical Labs. Ltd (11.5 years)

          Group Product Head – Cardiovascular Brand Portfolio (Ranbaxy - CVD)

           Departments – Marketing & Sales; Product Planning & Strategy

  • Academics: Symbiosis Institute of International Business (SIIB, Pune June’14 - )

          Associate Professor - Marketing; Economics; Branding & Strategic Management

  • Indira School of Business Studies (ISBS), Pune (June 2007 – June 2014)

         Assistant Professor - Marketing; Economics; Business Strategy, Retailing & Branding

  • Ex Visiting Faculty -:

         Balaji Group of Institutes (BIMM/BITM/BIMHRD) –PGDM

         Sadhana Center for Mgmt. & Leadership Development (SCMLD)

         Dr. D.Y. Patil University’s Global Business School & Research Centre (GBSRC), Pune

Publications : .

Scholarly Interests and Expertise:

Professional Interests & Scholarly Pursuits (By Subjects) -:

Presently dedicated & committed to building my consulting organisation “STRATAGEM” devoted to the purpose & mission - “Lifetime Learning, Teaching & Self Development” , Public Policy – Education, Healthcare, Ecology & Sustainability, Poverty & Development,Product & Brand Management-: An Indian Perspective (Under compilation),Behaviourial Psychology & Consumer Insights in a digital empowered world, Branding & Strategy, Innovation, Entrepreneurship, Economics & Business History,Spiritualism, Religion & its influence on Management, Great philosophers & scholars.

Professional Interests & Scholarly Pursuits (By Industry/Sector) -:

FMCG & Consumer Electronics; Agribusiness & Retailing,Pharmaceuticals; Health & Nutrition, Sporting Leagues , Advertising, Branding & Communications Media

Research Projects and Consultancy :

Management Development and Training Programs completed:

Faculty Development Program (FDP) Attended -:

  • UGC Sponsored Academic Staff College (ASC) Pune University Organised - Refresher Program at PUMBA titled “Using Decision Sciences in Research Methodology”, June’13 – Topped the UGC Refresher Program with A+ Grade, at Pune University (PUMBA).

  • AICTE sponsored FDP “Understanding Digital Business” (5th -20th May’15) VIM, Pune.

  • Certification Program in SPSS (Duration 06 Months) – G.N.Khalsa College (Mathematics Department) Mumbai, Sep’11- Feb’12

MDP/Training Programs/Seminars Conducted-:

  • MDP - Finolex Cables, Pune for Senior & Mid-Level Executives titled – “ Building a High Performance Team Culture” at Fortune Inn Exotica, Pune’14

  • MDP - Perennial Technologies, Pune for Junior –Mid-Level Sales Managers titled – “Using Portfolio Models - Strategic Sales Performance Analysis & Management” at ISBS, Pune’13.

  • LAKSHYA 360° ” - For Management Students at Indira School of Business Studies (ISBS) , Pune ’08-09  - Conceived & designed a unique 360° comprehensive Skills & Capability Enhancement Cum Personality Development program “Lakshya 360° focusing on various interpersonal skills development, strategic and analytical thinking, confidence & presentation skills enhancement & capability building for budding management trainees.

  • Shivaji University, (Dept. of Mathematics), Kolhapur, Maharashtra -

          Conducted a 02 day seminar cum workshop for students on Interview Skills/Group Discussion appearing               for campus placements

  • Ahmednagar College of Arts, Science & Commerce; Dept. of Computer Studies –:

           02-day workshop for MCA students on Interview Skills/Group Discussion appearing for campus                              placements

Rewards/Awards/Special Achievements:-

  • Regional Championship Winners – NHRD National Quiz Championship, Pune’ 14

  • National Finalists - NHRD National Quiz Championship, New Delhi’ 14

  • Gold Medal - National Level Case Study Competition organized by IBMR, Pune’07

Hobbies & Passions -:

         Lifetime pursuit, commitment & absolute dedication to “Mission of Learning & Teaching”

         “Absolute Diehard Foodie” – Addicted to great food

         Sports –Playing & Viewing; Coaching Youngsters & School kids

         Debates, Quizzes & Trivia’s, Researching- Social, Innovational, Leadership & Managerial Issues

         Music; Love Nature & Wildlife; Good Movies (Classics Only)

Papers presented in Conferences: .