Market Research by MBA-AB students for IOPEA [Indian Oil
seeds & Produce Exporters Association ] Mumbai
SIIB students of Agri Business [07-09] carried out a
Market study covering 6 states of India during 22nd to
30th sept .2008,.The extensive study was divided
into nine groups of students for the crop of Sesame and
Groundnut seeds in the states of Gujarat, Rajasthan, Madhya
Pradesh, Uttar Pradesh Andhra Pradesh and Karnataka
,traveling more than 12000 kms, interviewing around 500
farmers,100 traders as well as different APMCS, Govt.
Institutions and research centers operating in the area.
The students of Symbiosis Institute of International
Business were assigned the task of Market Research, by the
Indian Oil seeds &Produce Exporters Association[ Export
Promotion Council] for the second year in succession. They
have expressed utter satisfaction over the performance
of our students observed during the presentation conducted
at the “Trade Meet” on the 13th Oct 2008 at
Mahabaleshwar. The presentation on the study Report which
was backed by extensive data aimed at estimation of
production ,yield, quality and analyzing the impact of
weather aberrations, pesticide use ,irrigation facility
etc.was explained in the analytical form to the gathering of
around three hundred traders, exporters and experts in this
field.
